The House of Rare began with a simple question: why should Indian men choose between cheap fast fashion or overpriced foreign luxury?
After years of designing for European brands, Manish and Akshika Poddar built Rare Rabbit, a premium label crafted in India for Indian men.
Its success sparked a movement, expanding into Rareism for women, Rare Ones for kids, and Rare’Z for footwear.
A decade later, The House of Rare stands as a Make in India success story. Every piece is designed and manufactured locally, empowering Indian women and showing the world that true luxury can be proudly Indian.
#fashion #clothing #houseofrare #business #ad
After years of designing for European brands, Manish and Akshika Poddar built Rare Rabbit, a premium label crafted in India for Indian men.
Its success sparked a movement, expanding into Rareism for women, Rare Ones for kids, and Rare’Z for footwear.
A decade later, The House of Rare stands as a Make in India success story. Every piece is designed and manufactured locally, empowering Indian women and showing the world that true luxury can be proudly Indian.
#fashion #clothing #houseofrare #business #ad
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- FASHION
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